Communicating across cultures, so nothing is lost in translation

“Exactly how many characters are in the Chinese language?” Ming Lee laughed and replied, “Over 50,000. But, only 3,500 characters are used in the everyday Chinese language. So, things can get lost in translation if one doesn’t listen.” This is one of the many fascinating cultural communication lessons I learned in a one-on-one conversation with…

K-pop, it’s electric!

Seoul is considered by many as the “beauty belt” of the Asia, and is a strong influencer in the areas of music, fashion, and beauty worldwide. The phenomenon of K-pop, which stands for Korean popular music, is an infectious, melodic, lively, up-tempo, American inspired, soulful, and catchy style of music that is emulated across the…

Korean TV

Got TV?

There’s a multitude of television networks and channels broadcasting in Seoul and across the Republic of South Korea. With developed technology, broadcasting television has been growing fast, bringing the latest news and entertainment to Koreans. As a part of our study tour to Seoul, we were fortunate to visit the only international English-language network, Arirang…

A Field Trip to ERICA, Hanyang University

Today’s activity was one of the most unique experiences, as there was an opportunity to be emerged into Korean student life directly. Unexpectedly, we’ve gotten to not only practice integrated communication, but also to experience cultural differences in Seoul, Korea. Dr. Kim, in cooperation with his Korean colleagues, developed an exercise for us to create…

Coca-Cola classic is always the real thing: Aligning the brand with the mission

While here in Seoul, I had the amazing opportunity to visit one of the world’s largest multinational beverage corporations, Coca-Cola Korea. During the candid discussion, I was able to get an inside viewpoint on the public relations efforts from Coca-Cola Korea’s public affairs and corporate communications director and manger. In the discussion with the communications…