We meet again, Hofstede.

Ahhhh, Hofstede. I’ve joked before that if we had to sum up our entire program, it would be Hofstede’s cultural dimensions- or knowing your audience, their traditions, their practices, and their tendencies. Hofstede’s cultural dimensions include several dualities describing spectrums of characteristics of a specific culture. They include the power distance index, individualism versus collectivism, masculinity…

Film Ireland

Working at a film festival obviously has a connection to mass media in Ireland. It’s in the title of the festival- film, with its interconnecting relationship between text, reel, and exhibition, is under the umbrella of mass media. Let’s define exactly what mass media is because sometimes I feel that phrase is thrown around a…

Journey ends…and yet It’s just beginning

At the Beijing International airport Dr. Meng asked, “Did you accomplish everything you desired?”  My reply, “That and then some.”  In truth, this global communications journey went beyond my expectations, increased my gratitude, and brought further clarity & experience as an International Student Success Coach. A great highlight of my journey was being asked to…

China’s Social Media Growth

On the subway, in the mall, or down the street…it seems wherever you find young people in China; you’ll find a multitude of smart phones.  (Oh hold-on…I’m getting a WeChat message from a Chinese student right now…) Okay I’m back.  It’s safe to say that technology has developed in China allowing individuals (through social media)…

The Pride of Dublin

Dublin as a city is a UNESCO World Heritage site, coined the City of Literature. It is also home to Viking influence, a largely British past, Norman history, and ancient Celtic tradition.  Dublin is also the country capital and largest city in the Republic of Ireland. It boasts a unique musical, literary, theatre, and film…

Hofstede’s Cultural Dimension no longer applies to China…

Excerpt from my recent research paper… “In an evaluation of China, based on Hofstede (1984) cultural dimensions, it was conveyed that China operates with a high power dimension, low individualism and a low indulgence level. This cultural mindset allows for the approval of unequally distributed amounts of power among citizens and leaders, honors the values of…

China’s economic growth: A Look at the Consumer

While a large portion of my study in China was devoted to education, there was also a desire to observe consumption in light of China’s economic growth.  There is no question that China has experienced an economic boom throughout the past few years.  Yet, beyond its emerging GDP is the digital economy that has developed…